The e-Business major is a cutting-edge program that is responsive to the new knowledge-based economy. It is a unique program that provides students with a strong background in business management while making extensive use of current electronic technology and ways of doing business. It is a departure from the offerings of other schools that concentrate only on the technology aspects of e-Commerce.

Students specializing in Finance receive a type of education that exposes them to current realities in the Philippine business environment. They are trained, theoretically and hands-on, in accounting principles, financial systems, and investment promotions, which enable them to fit snugly in the country’s fast-rising industrial estates and top manufacturing and business companies.

Marketing students are made to focus their attention on management principles and techniques and on the latest trends in market research that accelerate organizational and product development. Mastery in these techniques enables the student to be creative in the design of market indicators and other instruments that aid production and sales.

The program aims to prepare students for a business career as entrepreneurs in any craft, trade, or industry that they may find lucrative and fulfilling to engage in. Emphasis is placed on small and medium scale enterprise development, the identification and prioritization of investment opportunities, and the harnessing of organizational skills needed for businesses to take off.

The curriculum provides an integrated perspective of the functions of an enterprise, enabling the students to develop a pro-business type of motivation and self-confidence as well as basic management skills required in operating a business. Students get a good grounding in business mathematics, enterprise planning and development, business operations and maintenance, marketing, financial management, business strategies and ethics, product design, international business, and information technology. Interdisciplinary core subjects and hands-on application complement these major courses.